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What I Wish I'd Known About Early Investors (As a First-Time Founder Who Wasn't "Supposed" to Make It)
I remember investors in the Valley in 2018 telling me "consumer health with direct payment will never work". We smiled, nodded, didn't get the money…
Jul 6
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Jane Smorodnikova
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What I Wish I'd Known About Early Investors (As a First-Time Founder Who Wasn't "Supposed" to Make It)
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June 2025
You don’t need better prompts. You need a better conversation.
A practical guide for smart people who still don’t get much out of AI — and the VOICE framework to change that.
Jun 21
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Jane Smorodnikova
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Founder And The City
You don’t need better prompts. You need a better conversation.
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How Your Cultural Code Shapes Your Startup
The Blind Spots and Superpowers
Jun 15
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Jane Smorodnikova
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Founder And The City
How Your Cultural Code Shapes Your Startup
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May 2025
Mission Statements Are Bullshit (Until They're Not)
Case studies, research data, and a 4-point checklist to distinguish corporate fluff from missions that drive 3x growth
May 25
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Jane Smorodnikova
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Founder And The City
Mission Statements Are Bullshit (Until They're Not)
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April 2025
The Asymmetry of Pain: Why Investors Risk Chips While Founders Risk Everything
The story of a founder who lost 90% of his stake for refusing to betray his principles—and why it could happen to any of us
Apr 28
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Jane Smorodnikova
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Founder And The City
The Asymmetry of Pain: Why Investors Risk Chips While Founders Risk Everything
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Metrics That Motivate: The Psychological Science Behind Driving Product Success
How to bridge the gap between business needs and what teams actually do every day
Apr 19
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Jane Smorodnikova
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Metrics That Motivate: The Psychological Science Behind Driving Product Success
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Why 'Tolerance for Errors' Keeps Me Up at Night
Navigating the impossible tension between innovation and reliability when building products people truly depend on
Apr 6
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Jane Smorodnikova
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Founder And The City
Why 'Tolerance for Errors' Keeps Me Up at Night
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March 2025
Why Product Teams Ignore Your Strategy
Breaking the Cycle of Strategic Fiction in Tech Companies
Mar 23
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Jane Smorodnikova
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Why Product Teams Ignore Your Strategy
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Beyond the "Big Tech Will Copy You" Myth: What Data Actually Reveals
"But what happens when Google just copies you?" - why it's not a scary question.
Mar 9
•
Jane Smorodnikova
2
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Founder And The City
Beyond the "Big Tech Will Copy You" Myth: What Data Actually Reveals
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Our personal story with SVB collapse: The Anniversary Reflection That Still Offers Valuable Lessons
Two years after the SVB collapse, our $1.5M close call reminds us why team culture matters and banking diversification is the insurance policy you hope…
Mar 2
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Jane Smorodnikova
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Our personal story with SVB collapse: The Anniversary Reflection That Still Offers Valuable Lessons
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February 2025
Why I Asked My Product Team to Roast Me
A founder's experiment in building teams that think, not just ship
Feb 23
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Jane Smorodnikova
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Why I Asked My Product Team to Roast Me
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Back to the Future: How AI Will Return Us to the Golden Age of Medicine
What if the next big revolution in healthcare isn't about new technology, but about bringing back something we lost along the way?
Feb 9
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Jane Smorodnikova
1
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Founder And The City
Back to the Future: How AI Will Return Us to the Golden Age of Medicine
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